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Focus operates since April 1992 a research-based marketing consultancy in Kuwait. Focus is considered as the leading ad hoc marketing consultancy and research company in Kuwait..
The methodology and questionnaires used in Focus studies comply with the regulations of the Central Statistical Office in Kuwait
ASSOCIATIONS
Focus Marketing Consultancy surveys, compiles and analyzes the information based on the code of conduct and practice of the European Society for Opinion and Marketing Research (ESOMAR) of which Focus key executive is active member for the last 30 years.
Focus Marketing Consultancy Ltd. takes advisory services from
GfK which is the number one research company in Germany and the largest ad-hoc marketing research organization in Europe.
IFOP which is a well known organization particularly in the field of opinion polls, ethical/value research and political research in France.