Marketing can be tricky. To be successful, it is important to have a thorough knowledge of the market where you operate (culture, language), to have experience in marketing and to know the product sector or service that you need to position. Hence it is critical to deal with the right marketing consultancy.
Focus provides the following marketing consultancy services:
- Market intelligence:
Focus’ experience in the Kuwait market means we are well-placed to guide clients through all stages of market entry and business development. Focus provides hard market facts on the product sector/ services, pricing structure, sales channels and communication (advertising, promotion and public relations analysis)
- Positioning: Branding and identity are increasingly important because of increasing competition. Focus helps clients define their business objectives and strategies to establish a unique positioning derived by market research
- Marketing & business plans:
Focus prepares marketing & business plans for different clients based on market studies
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